Frequently asked questions
How AI advertising works, what it costs, what it brings your business and how to measure the results.
ChatGPT answers millions of buying questions every day — from “best tax advisor in Munich” to “CRM for field service teams”. Advertising inside ChatGPT means your company becomes visible in those answer moments: as a sponsored recommendation and as a source the model cites. Instead of an ad next to ten blue links, you appear inside the answer the user is already reading.
Three things. First, intent: someone asking ChatGPT for a recommendation is close to a decision. Second, low competition: in most B2B niches the channel is still almost empty, so cost per qualified contact sits well below saturated search campaigns. Third, context: your message lives inside an answer the user trusts, not in an ad block they skip.
We ask ChatGPT, Gemini and Perplexity the 20 most important buying questions in your industry and document where you get mentioned, where competitors lead, and how the models describe your company. You receive a PDF report with a visibility score, competitor comparison and a concrete action list. Turnaround: two business days.
We set up your first two ads inside ChatGPT: audience and intent research, ad copy, a landing page check, the technical setup and conversion tracking. After launch you get a review of the first results. The media budget is paid directly to the platform — our €150 is the one-off setup fee.
Offers that need explaining and carry clear customer value: B2B software, consulting, law and accounting firms, agencies, industrial services, healthcare providers and regional businesses with a defined catchment area. If your customers research and compare before buying, ChatGPT is already part of that research.
Yes, when it is implemented cleanly. We work without personal profiling, keep tracking data-minimal and document every service used so your privacy policy and records of processing stay complete. On request you get an overview of the data flows for your data protection officer.
We track clicks, enquiries and closed deals from the channel, plus your mention rate in AI answers before and after launch. The visibility score from the audit is the baseline — after four weeks you can see in black and white whether your position improved.
SEO optimises for rankings in result lists. LLM optimisation (also called GEO or AEO) optimises for being mentioned and correctly represented in generated answers. What matters there is unambiguous facts, structured data, consistent information across every source, and mentions in texts models consider trustworthy. Good SEO helps, but it is not enough on its own.
The audit is ready after two business days. Ads usually go live within five business days of copy approval. You will have reliable cost-per-enquiry numbers after roughly two to three weeks of runtime.
No. Audit and setup are one-off services at a fixed price. Ongoing support is available but entirely optional and cancellable monthly.
Start with the €50 LLM audit and see in black and white where you stand in AI answers.
Request the audit